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July 15,2014: 64 tourist establishments awarded the Green Key Label in Morocco in 2014

Launched in 2008 by the Mohammed VI Foundation for Environmental Protection, the Green Key eco-label is evolving and attracting more and more tourist establishments.

In 2014, 64 tourist establishments were awarded the Green Key international eco-label to reward hotels, holiday villages, guest houses, inns, cottages, guest farms, etc. that are committed to a proactive environmental approach. It was 58 on the last Edition.

Launched by the Foundation for Environmental Education (FEE) in 2002, Green Key is a label of international importance. With 2,400 certified facilities in 41 countries, it is the largest of its kind in the world. It is supported by the United Nations Environment Programme (UNEP) and the World Tourism Organization (WTO). In Morocco, where it has been implemented by the Mohammed VI Foundation for Environmental Protection since 2008, the label is awarded annually for one year by an independent jury of experts and tourism and environmental professionals.

Through the Green Key label, the Mohammed VI Foundation for Environmental Protection, chaired by Her Royal Highness Princess Lalla Hasnaa, aims to raise awareness among tourism stakeholders on the development of responsible and sustainable tourism as the only sustainable way for tourism in the Kingdom. Through this label, the Foundation offers them a clear approach and positive support.

 

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