Air & Climate
Since its inception, the Foundation mission is to raise awareness of the entire Moroccan society about the environmental cause.
This awareness-raising is inevitably accompanied by the acquisition of a proactive, socially responsible attitude. The Foundation's originality, through the operation of its various programs, is to call for the mobilization of all types of potential, including entrepreneurial potential, so that the preservation of our rich heritage is everyone's responsibility.
As the business sector is the main driver in the country's development, it is appropriate that development is sustainable and supports the economic development programs launched by the government.