Youth at the Heart of Change
Her Royal Highness placed youth at the center of Her message, highlighting that young people embody both the energy of the present and the promise of the future.
Through the Eco-Schools and Young Reporters for the Environment programs, the Mohammed VI Foundation for Environmental Protection has been encouraging youth engagement for over twenty years. These initiatives offer students and pupils opportunities to take concrete action for their environment, develop critical thinking skills, and become changemakers within their schools, communities, and territories.
Through their dynamism and creativity, these young people help build a collective ecological consciousness—one that carries hope and innovation for the future of Morocco and Africa.
Flagship Actions for Inclusive Sustainability
In Her address, Her Royal Highness Princess Lalla Hasnaa highlighted several emblematic initiatives of the Foundation that reflect its spirit of inclusion and co-construction.
The B7ar Bla Plastic campaign, launched in 2019, reflects the determination to mobilize citizens, local authorities, businesses, and associations around a common goal: reducing plastic pollution and protecting Morocco’s coastline. This initiative, which has united thousands of volunteers and public and private actors, has helped restore life and beauty to the Kingdom’s beaches.
In Marrakech, the Palm Grove Preservation and Development Program represents another strong example of this integrated approach, linking ecosystem preservation with cultural heritage valorization and local development. By replanting palm trees, optimizing water management, and supporting local initiatives, the Foundation is helping restore this emblematic site’s ecological balance and cultural identity.
In the wetlands of Marchica, Oued Eddahab, and Dakhla, the Foundation has supported rehabilitation projects in partnership with local authorities, researchers, and associations. These initiatives demonstrate that biodiversity restoration and community resilience are inseparable when built upon cooperation, participation, and awareness.
Innovation, Equity, and Solidarity
Her Royal Highness underlined the decisive role of new technologies and artificial intelligence in understanding and managing ecosystems—while stressing the importance of equitable access to these tools. Innovation, She noted, must serve the common good, foster solidarity between territories, and enable knowledge-sharing.
Her Royal Highness Princess Lalla Hasnaa concluded Her address with a heartfelt call for collective responsibility:
« Education, mobilization, innovation, and youth : these are our levers to transform this Vision into tangible reality. Together, let us make this Congress not only. a moment of reflection, but a true catalyst for action »
About the Mohammed VI Foundation for Environmental Protection
Chaired by Her Royal Highness Princess Lalla Hasnaa, the Mohammed VI Foundation for Environmental Protection has, since 2001, worked to embed a culture of sustainable development within Moroccan and African society.
Through its flagship programs—Eco-Schools, Young Reporters for the Environment, B7ar Bla Plastic, Clean Beaches, AGUYEN, AYCH, and the Marrakech Palm Grove—the Foundation mobilizes citizens, institutions, businesses, and youth around nature protection, environmental awareness, and education for sustainability.